Folio Supply Co.
A brand identity as refined as the product.
Key Result
Full brand launch
On time
Launch Timeline
4 publications
Press Features
$28,400
Launch Week Revenue
2,100 pre-launch
Email Subscribers
Overview
Folio Supply Co. launched as a premium stationery brand targeting creative professionals. They came to us as a new business with no identity, no site, and a launch date 10 weeks away. We built it all.
The Challenge
Starting from zero meant every decision was load-bearing. The brand needed to feel premium without feeling cold, distinctive without being niche, and the site needed to carry product photography that didn't exist yet.
Our Solution
We developed a full brand identity — wordmark, type system, color palette, packaging guidelines — and then built the marketing site and e-commerce foundation in parallel. A cohesive visual language tied everything together across print and digital.
Deliverables
- Logo & wordmark design
- Full brand identity system
- Packaging design guidelines
- Marketing website
- Shopify store setup
- Brand style guide
Project Gallery
Brand identity — wordmark, type, and color system
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